Fri, 23 May 2003
GEICO and Savage Redux
While I did imply that I'd written GEICO about Michael Savage a few months ago, the truth is that, before sending the letter, I wanted to make sure I could actually switch insurance. Trouble was, their rates really were much better than their competitors'. So, having recently renewed my auto insurance, I present the email I actually am sending:
My partner and I have held GEICO insurance on our vehicles and apartment for four years, and have been very happy with the rates and service. Recently, however, we have become distressed to hear that GEICO advertising dollars are helping fund the radio talk show hosted by Michael Savage. We are disgusted with Savage's attacks on women, gays, and immigrants, and are very upset that some of the money we spend on insurance is being used to support his hate speech.

Three years ago, in a press release regarding advertising on the "Dr. Laura Schlessinger" radio program, GEICO stated that "GEICO is and has been an insurer for everyone. . .we take seriously the feedback we receive from our policyholders". Is this still GEICO's advertising policy? If so, then surely Michael Savage's program should be treated like Dr. Laura's was.

We urge GEICO to join the national advertisers, including Kraft and Proctor & Gamble, who have already withdrawn advertising from Savage.

Sincerely, etc.

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